Pillar for Multifamily
Site selection for your next multifamily deal.
Screen sites by zoning, density, and what's around them — then reach the owners of the few that actually pencil, all from one conversation.
Not sure where to start?
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Give every multifamily site a clear research brief
A promising location is only the beginning. Organize the parcel, planning questions, surrounding context, and owner pursuit in one workflow before deciding which sites deserve deeper work.
Start with a specific development thesis
Name the market and intended housing product. Separate location preferences, such as proximity to transit or employment, from requirements that would rule a site out.
Document the planning questions
Record the zoning source and date checked, then list what needs confirmation about use, density, parking, and the review process. Preserve the assumptions behind any unit-count scenario so a teammate can retrace the estimate.
Compare sites on evidence and open questions
Use the same research fields for each candidate. Keep parcel context and owner notes alongside the next action, and flag any unresolved question that could change the decision before advancing the pursuit.
Questions to settle early
What belongs in an initial multifamily site comparison?
Include parcel identity, location rationale, the planning information you have checked, your scenario assumptions, and the next question to resolve. Label missing evidence rather than filling it with a guess.
Is a mapped zoning designation enough to estimate unit count?
It is a starting point for research. Unit-count scenarios also depend on the proposed project and the applicable requirements. Confirm those inputs before treating a scenario as a development outcome.